The Corona crisis threatens the customer relationships of numerous companies and organizations. Massive restrictions on personal contacts interrupt familiar communication, and emotional customer loyalty suffers.
The Fan-Principle provides answers. Scientifically sound, successfully implemented for more than 20 years.
Your way through the crisis: more fans, more future!
The following 4 topics currently belong on your agenda – all equally important and implementable independently of one another in terms of time.
with excellent digital contacts.
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Article
Customer loyalty in times of crisis:
All digital, all good?
By Roman Becker, book author and leading expert on “emotional customer loyalty” in Germany.
Article
Successfully navigating the crisis with fans!
By Roman Becker, book author and leading expert on “emotional customer loyalty” in Germany.
Article
Why managers must learn to act as fan-makers now at the latest…
By Anita Saathoff, Head of Emotional Employee Loyalty
Successfully managing fan relationships – now and in the future
Core Message
Anybody who is not close to the customer now and does not react quickly to changes in the relationship quality and in the customer behavior, runs the risk of losing their basis, the faithful inventory customers (= fans). We have the comparative data from before the crisis and can precisely point out the important changes.
Chat
Talk to study director Jonas Lang about the benchmark study Fanfocus Germany and the study results from your industry.
Guaranteed: scientifically sound and free of charge.
Tutorial
Steering fan-relations successfully during the crisis – with Jonas Lang!

Your contact:
Jonas Lang
Member of the Executive Board, Head of Sales
Measuring your FAN-Quota
FanScan® is the unique digital tool for measuring emotional customer relations.
Use ourFanScan® and find out!
An online tool for every business.