{"id":5530,"date":"2019-02-20T10:13:52","date_gmt":"2019-02-20T09:13:52","guid":{"rendered":"https:\/\/2hmforum.de\/fan-principle\/speaking-engagements\/"},"modified":"2022-11-09T07:40:50","modified_gmt":"2022-11-09T06:40:50","slug":"speaking-engagements","status":"publish","type":"page","link":"https:\/\/2hmforum.de\/en\/fan-principle\/speaking-engagements\/","title":{"rendered":"Speaking Engagements"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row type=&#8221;vc_default&#8221; content_placement=&#8221;bottom&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^1581|url^https:\/\/2hmforum.de\/wp-content\/uploads\/2019\/03\/roman_becker_vortrag_02.jpg|caption^null|alt^null|title^roman_becker_vortrag_02|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; bg_override=&#8221;full&#8221;][vc_column][vc_empty_space height=&#8221;575px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_row_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<\/p>\n<h2>Speaking engagements: Book our speakers on the Fan Principle!<\/h2>\n<p>[\/vc_column_text][vc_column_text]<strong>Are you looking for an inspiring speech? For your annual kick-off, your management conference, your specialist congress, your general meeting, your top-class customer event, your trade fair or your workshop? Then book our speakers for a speech on the <a href=\"https:\/\/fanomics.de\/en\/fanomics\/\" target=\"_blank\" rel=\"noopener\">Fan-Principle!<\/a><\/strong><\/p>\n<p>Together with you, we will determine the focus of the speech &#8211; depending on the direction of your event, your event goals and the needs of your target group.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;10915&#8243; img_size=&#8221;full&#8221; onclick=&#8221;custom_link&#8221; img_link_target=&#8221;_blank&#8221; link=&#8221;https:\/\/www.fan-prinzip.de\/&#8221;][\/vc_column_inner][\/vc_row_inner][vc_column_text]<\/p>\n<h3>A selection of topics for our speaking engagements:<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;10px&#8221;]<div class=\"uavc-list-icon uavc-list-icon-wrapper ult-adjust-bottom-margin   \"><ul class=\"uavc-list\"><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-4382\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-4382 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">The Fan-Principle: Successfully managing companies with emotional customer loyalty<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-4128\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-4128 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">How you can turn your customers, employees or members into fans!<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-3225\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-3225 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">Beware of the satisfied customers: Why it is not enough if customers are only satisfied<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-6892\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-6892 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">Attention: If your members are merely satisfied, that is not a good sign!<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-5138\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-5138 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">Measure, control and increase emotional customer loyalty and fan quotas<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-8982\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-8982 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">How fans make companies successful and what companies can learn from fan relations<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-9053\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-9053 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">Making use of passion to turn voluntary and professional members into fans<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-8094\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-8094 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">The Digitalized Customer: Challenges for customer relationship management and Customer dialogue<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-5485\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-5485 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">Digital Customer Excellence: Successfully managing digital customer relations<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-3967\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-3967 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">The emotional disaster of complaint: How fans become opponents and how companies can avoid it<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-4724\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-4724 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">Between Shitstorm and Candystorm: Identifying and effectively counteracting reputation risks in customer relationship management<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-1255\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-1255 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">How much digitization can the customer take?<\/span><\/div><\/li><li><div class=\"uavc-list-content\" id=\"list-icon-wrap-4985\">\n<div class=\"uavc-list-icon  \" data-animation=\"\" data-animation-delay=\"03\" style=\"margin-right:10px;\"><div class=\"ult-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"aio-icon none \"  style=\"color:#fdc800;font-size:15px;display:inline-block;\">\n\t<i class=\"Defaults-caret-right\"><\/i>\n<\/div><\/div><\/div>\n<\/div><span  data-ultimate-target='#list-icon-wrap-4985 .uavc-list-desc'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  class=\"uavc-list-desc ult-responsive\" style=\"\">&#8230;<\/span><\/div><\/li><\/ul><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221;][vc_column][vc_empty_space height=&#8221;10px&#8221;][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;7359&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>Virtual Dental Summit #VDS2020<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11309&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>Richmond Finance Directors&#8217; Forum<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11310&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>Meininger&#8217;s Wine Conference<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221;][vc_column][vc_empty_space height=&#8221;10px&#8221;][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11311&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">\u201eRelevance of eCommerce in the Automotive Aftermarket.\u201c<br \/>\n<strong>CLEPA Aftermarket Conference<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11312&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">\u201eTrends kommen und gehen, aber Fans bleiben!\u201c<br \/>\n<strong>DMI Fashion Day<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11313&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">\u201e(Digitale) Kundenbeziehungen: Mit dem Fan-Prinzip verliert jede (R)Evolution ihren Schrecken.\u201c<br \/>\n<strong>K\u00f6lner Unternehmertreff<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11314&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">\u201eDigitale Kontaktpunkte &#8211; Emotionale Kundenbindung nach dem Fan-Prinzip.\u201c<br \/>\n<strong>Fraunhofer IAO<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11315&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">\u201eAutomobiler Wandel ohne Fans? Was wir beachten m\u00fcssen, wenn wir als Unternehmen auch in Zukunft noch loyale Kunden haben wollen.\u201c<br \/>\n<strong>Automotive InnoCube 2019<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11316&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">\u201eDas Fan-Prinzip \u2013 Mit emotionaler Kundenbindung Unternehmen erfolgreich steuern.\u201c<br \/>\n<strong>VKU-PR-Forum<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;11317&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; image_hovers=&#8221;false&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">\u201eEmotionen schaffen in der Welt von Beton und Stahl: Das Fan-Prinzip als Barometer f\u00fcr erfolgreiche Markenf\u00fchrung.\u201c<br \/>\n<strong>Deutscher Marken-Summit<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_raw_html]JTNDZGl2JTIwY2xhc3MlM0QlMjJsaW5lLWRpdmlkZXIlMjIlM0UlMEElMjAlMjAlMjAlMjAlM0NzcGFuJTIwY2xhc3MlM0QlMjJmYW4tcG9ydGZvbGlvJTIyJTNFJTNDJTJGc3BhbiUzRSUwQSUzQyUyRmRpdiUzRQ==[\/vc_raw_html][vc_empty_space height=&#8221;10px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<h2>The Speakers:<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;5541&#8243; img_size=&#8221;full&#8221; image_hovers=&#8221;false&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<strong>Roman Becker<\/strong> is founder and managing director of 2HMforum. For best Relations., pioneer in the field of analysis of emotional customer and employee loyalty, creator of the Fan-Principle and author of the bestseller &#8220;The Fan-Principle. Successfully managing companies with emotional customer loyalty&#8221;.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=&#8221;custom&#8221; accent_color=&#8221;#f2f2f2&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;6069&#8243; img_size=&#8221;full&#8221; image_hovers=&#8221;false&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<strong>Jonas Lang<\/strong> is a member of the management board. He advises companies on the analysis and optimization of their employee and customer relationships. His main areas of expertise are studies on emotional customer loyalty, customer value and target group analysis, competition analysis, customer contact and service management, and product development.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=&#8221;custom&#8221; accent_color=&#8221;#f2f2f2&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;5543&#8243; img_size=&#8221;full&#8221; image_hovers=&#8221;false&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<strong>Leif Steinbrinker<\/strong> is managing partner and consultant on the topics of product, innovation, positioning and increasing the quality of relationships with his client\u2019s stakeholders. His focus is on the healthcare, automotive and banking industries.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=&#8221;custom&#8221; accent_color=&#8221;#f2f2f2&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;6067&#8243; img_size=&#8221;full&#8221; image_hovers=&#8221;false&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<strong>Dr. Frederik Meyer<\/strong> is Head of Emotional Employee Loyalty and advises national and international companies on analyzing and optimizing their employee and customer relationships. He develops analysis-based management and employee concepts to increase motivation as well as concepts to strengthen the employer brand.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=&#8221;custom&#8221; accent_color=&#8221;#f2f2f2&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;5926&#8243; img_size=&#8221;full&#8221; image_hovers=&#8221;false&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<strong>Stefan Eser<\/strong> is Head of Emotional Member Loyalty and has been advising associations, chambers, clubs, parties, foundations and non-profit organizations for more than 20 years on the analysis and optimization of their relationship management, including with members, volunteers, employees, donors, politicians, journalists, the public and the general population.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=&#8221;custom&#8221; accent_color=&#8221;#f2f2f2&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;8062&#8243; img_size=&#8221;full&#8221; image_hovers=&#8221;false&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<strong>Thomas Hamele<\/strong> is managing partner of <a href=\"https:\/\/best-customer-management.com\/\" target=\"_blank\" rel=\"noopener\">BCM. Best Customer Management<\/a> and renowned expert in customer relationship management, CRM, data-driven marketing and market research, with more than 20 years of experience in various consulting companies.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_raw_html]JTNDZGl2JTIwY2xhc3MlM0QlMjJsaW5lLWRpdmlkZXIlMjIlM0UlMEElMjAlMjAlMjAlMjAlM0NzcGFuJTIwY2xhc3MlM0QlMjJmYW4tcG9ydGZvbGlvJTIyJTNFJTNDJTJGc3BhbiUzRSUwQSUzQyUyRmRpdiUzRQ==[\/vc_raw_html][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]<strong>Good to know:<\/strong> The workshops don&#8217;t just convey theory, but exciting, up-to-date practical knowledge. This knowledge is based on years of fan research, over 100,000 interviews with customers and members: And from the experiences from hundreds of projects for companies and associations. The workshops give new impulses, innovative food for thought and concrete recommendations for action to corporate and association decision-makers and managers.[\/vc_column_text][vc_empty_space height=&#8221;40px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_raw_html]JTNDZGl2JTIwY2xhc3MlM0QlMjJsaW5lLWRpdmlkZXIlMjIlM0UlMEElMjAlMjAlMjAlMjAlM0NzcGFuJTIwY2xhc3MlM0QlMjJmYW4tcG9ydGZvbGlvJTIyJTNFJTNDJTJGc3BhbiUzRSUwQSUzQyUyRmRpdiUzRQ==[\/vc_raw_html][vc_empty_space height=&#8221;40px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<h4>Book your Fan-Priciple speech now!<\/h4>\n<p>[\/vc_column_text][wpforms id=&#8221;3878&#8243; title=&#8221;false&#8221; description=&#8221;false&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;vc_default&#8221; content_placement=&#8221;bottom&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^1581|url^https:\/\/2hmforum.de\/wp-content\/uploads\/2019\/03\/roman_becker_vortrag_02.jpg|caption^null|alt^null|title^roman_becker_vortrag_02|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; bg_override=&#8221;full&#8221;][vc_column][vc_empty_space height=&#8221;575px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_row_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text] Speaking engagements: Book our speakers on the Fan Principle! [\/vc_column_text][vc_column_text]Are you looking for an inspiring speech? For your annual kick-off, your management conference, your specialist congress, your general meeting, your top-class customer event, your trade fair or your workshop? Then book our speakers for&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":5484,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-5530","page","type-page","status-publish","hentry","description-off"],"_links":{"self":[{"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/pages\/5530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/comments?post=5530"}],"version-history":[{"count":10,"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/pages\/5530\/revisions"}],"predecessor-version":[{"id":11612,"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/pages\/5530\/revisions\/11612"}],"up":[{"embeddable":true,"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/pages\/5484"}],"wp:attachment":[{"href":"https:\/\/2hmforum.de\/en\/wp-json\/wp\/v2\/media?parent=5530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}