Charting a course for growth: 2HMforum. group expands
Mainz/Munich (pm) – The market research and consulting company 2HMforum. in Mainz is charting a course for growth. The group is expanding its areas of expertise and, with the recently founded company BCM. Best Customer Management opening up a new focus: consultation around customer-centered and digital transformation, holistic Customer Relationship management (CRM) and Customer Experience.
The new company BCM. is based in Munich and is managed by Thomas Hamele and Frank Meyrahn. Thomas Hamele is a renowned expert in customer relationship management with more than 20 years of experience in various consulting companies. He teaches CRM, data-driven marketing and market research at ISM – International School of Management. Frank Meyrahn has been an entrepreneur in Mainz for more than 25 years and is managing partner of 2HMforum.
“With BCM. Best Customer Management we close a gap in the portfolio of services of the 2HMforum. group and can henceforth accompany our customers even more comprehensively on the way to best relationships. This includes not only sound analytics and consulting, but also process and implementation expertise,” says Frank Meyrahn, Managing Partner of the 2HMforum. group of companies.
“Megatrends such as digitalization, energy transition, health, new work and silver society have an immense impact on companies’ business models and customers’ expectations and needs. BCM. supports companies strategically, operationally and analytically along the entire customer value chain and shows them how to use innovative technologies to make their customer relationships more sustainable and efficient,” says Thomas Hamele, Managing Partner of BCM. Best Customer Management. The recent Corona crisis has also shown that professional customer relationship management is crucial to companies’ competitiveness and a strategic success factor.
The 2HMforum. group of companies includes – in addition to the newly founded company BCM. – the market research and consulting company 2HMforum. For best relations., the interviewer center TeleMatrix as well as the agency for digital marketing 2HM Business Services. In total, the Group and its close-knit network include more than 250 experts who are dedicated to ensuring best customer relations.